XEROX COME HIGHLY RECOMMENDED…

“Xerox understands retail. They understand the importance of delivering quality work in-store and consistently meet our demands.”

Richard Lancaster
Marketing Director, Morrisons

Significant

Cost Savings

The Challenge

  • Produce and deliver high-quality marketing campaigns to hundreds of stores within days – as a matter of course.
  • Be more efficient and cost-effective by improving visibility of the marketing supply chain both for Morrisons and its marketing suppliers.
  • Meet high quality standards and sustainability objectives.

The Solution

  • On-site advisory service to maximise the value of point-of-sale print, labels, publications and back-office materials.
  • Xerox management of end-to-end print and fulfilment process, including stock management, colour and quality control and store-specific collation.
  • Web-based collaborative workflow tool to connect all campaign stakeholders.
  • Detailed management information.

The Results

  • High-quality campaigns delivered in days within budget.
  • Process improvements and greater efficiencies.
  • Significant cost savings over four years.
  • Improved sustainability with less waste and use of fully recyclable materials.
  • Ability to focus on strategic activity, leaving execution to Xerox.


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